What a lovely morning to kick off my very first blog post for RECO HQ, the social recovery club set out to change the game in the wellness industry (more on that in a bit).

But first, who's actually behind this post? I'm Zoe, RECO HQ's Founder's Associate, Neuroscience Master's student, 200hr yoga teacher, oat flat white lover, croissant connoisseur & most importantly, an advocate for all things health, wellness & achieving your wildest dreams.

I want to use these blogs as a space to share RECO HQ updates, trends & news from the health & recovery world, plus education pieces drawing on real studies & interviews with experts in the field. If you're into any of the above & need some relatable, no nonsense &…. hopefully entertaining content to consume, you’re in the right place!

First up: what the hell is RECO HQ & social recovery?

In short, RECO HQ is Emily's vision coming to life, our solo female founder (aka superwoman). She has just closed out her first fundraise of a whooping £800k… completely solo!!!! I am a woman of the people and a full interview with all the goss, do’s and don’ts of raising investment is coming in thick and fast.

Social recovery is the idea of moving away from clinical approaches to recovery & bringing it into social spaces we actually enjoy, because recovering should be just as much a priority as training. Emily first came across the concept in Aus, a country that's YEARS ahead of the UK when it comes to making recovery part of everyday life. Morning rituals vary between walk, workout, beach, coffee, recovery repeat. We NEED to catch up.

As I sit writing from my local cafe in SW London.. It’s clear we are in an era of hustle culture, doing everything to the extreme, with loneliness & anxiety at an all time high!! Emily has set out to strip it back. Not by adding more to your plate, but by doing LESS. RECO HQ is designed to make recovery & holistic wellness accessible, social & believe it or not, actually something you look forward to in your week.

Your nervous system deserves just as much love as your body. We must start training our minds just as much as we do physical training - something I've been learning a lot about through my Master's & books like VISUALISE by Maya Raichoora. Mental fitness is coming & we want RECO HQ to be part of that conversation too.

And guess what!!! You don't need to be a professional athlete to prioritise recovery, you just need to want to feel better. RECO HQ is for everyone.

A little sneak peek

Site 1 is launching in Wandsworth Town real soon… & we can't wait. Expect saunas, ice baths, cold & hot pools, compression, red light therapy, plus a café & refuel bar to properly round things off. Everything we do is science backed, with real reasoning behind why each modality works & how to adapt it to your own individual needs.

Stay tuned for founder stories, inspiring spotlights, gems from experts & if you're lucky, some highly tried & tested croissant recs.

Have a blessed day
Zoe xx

P.S. all my own personal thoughts, I'm not a doctor & these views don't represent RECO HQ as a brand!!